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The Mindshot Project

The goal of the Mindshot project is to launch programs that will effect significant behavioral change and substantially improve patient outcomes. At the heart of our Personal Lifestyles Skills training is our patent-pending technology, the Whole Brain 3D Conceptual Framework. Our innovative approach to lifelong learning for long-term care is practical, proven, and unparalleled.

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The Whole Brain 3D Conceptual Framework is a visual representation that is mental, physical, and digital. This proprietary tool provides a roadmap for applying superior creative problem-solving and critical thinking skills to an array of lifestyle topics.

The PLS curriculum is designed to develop the critical skills-building competency needed for participants to achieve permanent healthy habits for better living.

Atkinson Conceptual Framework for
Enhanced Instructional Systems

The "Atkinson Conceptual Framework for Instructional Systems" introduces a revolutionary approach to the organization, delivery, and enhancement of teaching and learning materials. Created by Dr. Charlie Atkinson, this White Paper delves into a unique system that caters to various content and life domains, while simultaneously promoting individual autonomy in crafting personalized learning roadmaps. The framework integrates both Natural Human Intelligence (NHI) and Artificial Intelligence (AI), propelling creative problem-solving, critical thinking, and facilitating optimal learning outcomes. Central to the design is a learning repository that fosters effective, lasting learning and habit transformation, leading to healthier lives.


Targeted primarily at learning system content developers, tech platforms, and businesses with a focus on health-conscious learning, this paper presents a comprehensive history of Dr. Atkinson's dedication to instructional design and his journey towards this groundbreaking framework. The document underscores the necessity for tools that seamlessly incorporate AI with human intellect, with the Atkinson Framework paving the way for such an integration. Grounded in both conceptual and action-oriented knowledge, this model promises a transformational shift in global educational paradigms, offering a unified solution for the challenges posed by the information age.

Mindshot Milestones


Charlie Atkinson, an instructional skills design expert, contracts West Nile Virus. Charlie defies death spending 400+ days on a ventilator at MGB/Spaulding Rehab hospital. Charlie takes charge of his recovery by implementng the personal lifestyles skills program he designs. 


Charlie Atkinson invents an operating system for the mind — the 3D Conceptual Framework.

On October 1, 2014, the Whole Brain Foundation is founded to prepare to launch "the next big thing" in healthcare.


Mindshot Project is launched. A program that allows people to take charge of their wellness and well-being by giving them a powerful visual tool that is mental, physical, and digital. The mission of this approach is to improve patient outcomes and lower healthcare costs.  


International Patent Application: Systems and Methods for Creating, Displaying, and Using Visual Representations of Information (Charles D Atkinson III, Hyo Kahng)


Personal Lifestyle Skills (PLS) Alpha Testing begins


Development of the Whole Connected Health System and the Universal Repository of Learning (URL) begin starting with the creation of pilot programs for patients with disorders that require behavioral health changes.

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